Intuit's ProAdvisor Changes Offer Real Value for Accounting Professionals

Intuit's upcoming changes to the existing four-tier ProAdvisor program promise to deliver significant value for accounting professionals. While maintaining the Silver, Gold, Platinum, and Elite tiers, Intuit is overhauling each level's points system and benefits. These updates will provide advisors and their firms substantial advantages.

Adjusting point values needed for each tier gives advisors clear incremental goals. ProAdvisors can now gain additional points for growing services like QuickBooks Payments and Payroll, core offerings for many small business clients. The refreshed path to upper tiers better aligns with primary practice areas and revenue streams.

As advisors reach higher levels, increased Find-a-ProAdvisor visibility is a major benefit. The directory will now only showcase Gold partners and above. Being listed as Gold or Platinum demonstrates QuickBooks experience and specialization. It helps firms stand out to prospective clients using Intuit's software.

The more selective directory also elevates advisor standards. Knowing only mid-tier partners and higher are listed establishes that advisors meet stringent expertise levels. This fosters greater trust and credibility for clients evaluating ProAdvisors.

Another benefit unlocked for Gold tier advisors is premium phone support through unlimited chat, phone, or video assistance. Advisors can connect immediately or schedule sessions. This expanded one-on-one help is invaluable for growing firms. Direct support addresses more client inquiries efficiently.

Upper tiers unlock more useful perks. The new Platinum-level QB Hive program offers an outstanding opportunity to guide upcoming products. Advisors’ feedback helps shape tools small businesses use daily.

Elite status brings exclusive partner events and contests, facilitating collaboration among top ProAdvisors.

Increased discounts now available to Gold, Platinum, and Elite members meaningfully support advisors’ practices. Any cost savings on QuickBooks, Payroll, Mailchimp, and ProConnect enable advisors to optimize client solutions affordably. Improving Mailchimp and ProConnect discounts provides further savings on tools advisors regularly use to serve clients.

Rather than simply pursuing rewards, most ProAdvisors aim to earn benefits through genuine expertise in helping clients. The program changes motivate advisors to understand Intuit solutions to serve small businesses better.

New point opportunities encourage ProAdvisors to leverage offerings like Payments and Payroll fully. Applying more solutions allows advisors to make a greater client impact.

By tying advantages to relevant business activities, the redesigned ProAdvisor program delivers multifaceted value. It helps advisors showcase specialization, gain knowledge, and save money. These practical benefits empower ProAdvisors to deliver optimal QuickBooks-related services.

Most advisors prioritize not chasing tiers but becoming as knowledgeable as possible to support clients' success. Intuit's updated program provides a clear path for ProAdvisors to make an even greater difference for the small businesses they serve.

As a ProAdvisor, Intuit's Program Changes Offer My Team Real Value

As the leader of an accounting team, I'm excited about Intuit's upcoming changes to the existing four-tier ProAdvisor program. While maintaining the Silver, Gold, Platinum, and Elite tiers, Intuit is overhauling each level's points system and benefits. These updates will provide my team and firm with some new advantages. 

Adjusting point values needed for each tier gives our firm, clear incremental goals to work toward together. We can now gain additional points for growing services like QuickBooks Payments and Payroll, core offerings for each small business client. The refreshed path to the upper tiers better aligns with our primary practice areas.

As we reach higher tiers, increased Find-a-ProAdvisor visibility is a major benefit for our firm. The directory will now only showcase Gold partners and above. Being listed as Gold or Platinum demonstrates our team’s collective QuickBooks experience and specialization. It helps our firm stand out to prospective clients using Intuit's software.

The more selective directory also elevates advisor standards. Knowing only mid-tier partners and higher are listed establishes that my team meets stringent expertise levels. This fosters greater trust and credibility for clients evaluating our services. 

Another benefit unlocked for us as Gold tier advisors is premium phone support through unlimited chat, phone, or video assistance. We can connect immediately or schedule sessions. This expanded one-on-one help is invaluable for growing our firm. Direct support helps our team address more client inquiries efficiently.

Elite status brings exclusive partner events and contests, facilitating collaboration among top ProAdvisor teams like ours. This allows us to share insights with peer professionals and give direct feedback to Intuit.

Increased discounts now available to Gold, Platinum, and Elite members like us meaningfully support our practice. Any cost savings on QuickBooks, Payroll, Mailchimp, and ProConnect enable my team and other firms to optimize client solutions. 

Rather than simply pursuing rewards, as ProAdvisors, we aim to earn benefits through genuine expertise in helping our clients. The program changes motivate us to understand Intuit solutions to serve small businesses better.

New point opportunities encourage my team to leverage offerings like Payments and Payroll fully. Applying more solutions allows us to make a greater client impact. In addition, we can have additional training to support these clients best as we leverage those offerings. 

The redesigned ProAdvisor program delivers multifaceted value directly to my team by tying advantages to relevant business activities. It helps us showcase our specialization, gain knowledge, and save money. These practical benefits empower us to deliver optimal QuickBooks-related services to clients.

For us as ProAdvisors, the priority is not chasing tiers, but working together to become as knowledgeable as possible to support our clients' success. Intuit's updated program provides a clear path for my team to make an even greater difference for the small businesses we serve.

This is a paid partnership with Intuit.